From Alia Bhatt’s next to Sidharth Malhotra’s upcoming film, this is what film sets look like in the new normal, Entertainment News

 From Alia Bhatt’s next to Sidharth Malhotra’s upcoming film, this is what film sets look like in the new normal, Entertainment News

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 In the post-pandemic world, regular film shoots have become like sci-fi storyboards

 Just in case you are wondering how the world's most prolific film industry is dealing with the pandemic, here are a series of pictures that look surreal when compared to the old normal.  Not so long ago, film sets were effortlessly interactive spaces bustling with production crews, uninterrupted energy and round-the-clock activity.

 Since the start of the pandemic, film sets have become ultra-sanitized, ultra-vigilant places that seem to mimic science fiction rather than real life.  Amidst rising infection rates all around and even top-ranked actors, the industry is trying its best to adapt to the challenges posed by COVID-19 and is relying on specialized services to protect their sets from the pandemic.  Can you  One person who is leading this change is Aditya Gupta, an industry insider and the brains behind India's first set security company, 'Life First'.

 The snapshots below show how he is protecting some of the most renowned production houses with the help of state-of-the-art sanitation equipment, pandemic adaptive technology and bio bubbles.  The company's mantra is, "We put your life first."

 

 Customers who have trusted this message include Ram Madhvani, Dharma Productions, Netflix, Red Chillies Entertainment, Excel Entertainment, Amazon Prime Video, Abudantia Entertainment and many more.  Life First has also monitored the safety protocols of over 700 ad films.

 As a Director and Chief Assistant Director for over 12 years with credits like 'Andhadhun' and 'Ok Jaanu', Aditya now brings his creative experience to optimize security protocols for his clients.  He meets with direction and production teams, figures out shooting logistics, and then designs protocols taking into account locations, crew size, and unforeseen variables.  Restricted access, crowd management, color coding and sanitizing materials are used to keep the set as safe as possible.


Friendship Day: Producer Anand Pandit on Amitabh Bachchan, ‘Amit ji is not just a friend but an inspiration’, Entertainment News

 

Friendship Day: Producer Anand Pandit on Amitabh Bachchan, ‘Amit ji is not just a friend but an inspiration’, Entertainment News

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Veteran producer Anand Pandit hopes to release his much-awaited Amitabh Bachchan and Emraan Hashmi starrer "Chehre" in the near future, but the memories associated with the making of the film will stay with him forever.

 On Friendship Day, Pandit recalls how the superstar shaped his worldview and says, "Even as a young boy, watching him play the best friend in 'Sholay' taught me That friendship is also about fun, camaraderie and patting each other's back. Every moment. And meeting him decades later taught me so much more. Today Amit ji is not only a friend but an inspiration. There's a lot to learn from him. His career alone is a great lesson in resilience, longevity and consistency. And his life shows how to face challenges and win every time."

 Pandit recalls how Bachchan was a thorough professional on the sets during the shoot of 'Chehre' and kept a warm and eclectic presence after work. Pandit recalls, “He is a treasure trove of anecdotes, wisdom and humour. He regaled the cast and crew with several stories. Everyone was feeling very proud after listening to him. There are so many aspects of the industry, past and even present, that we came to know only because of these interactions.”

 Pandit says that even as a friend, Bachchan has always come forward to help, especially during the pandemic. He says, “I know I can always go to Amitji with an idea related to social welfare and he will not say, ‘No.’ No matter how busy he is, he is always there to help. lives and was a major part of the covid relief centers we have set up across Mumbai. "

 Pandit concluded, “Knowing her is a privilege and having her in your life is a blessing. I am really lucky that I not only got a chance to work with him but also got a chance to call him my friend and learn from him continuously.